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EXQUISITE VEGETAL
Theme
Increasing concerns about the environment and youth eco activism.
The desire for healthier and « cleaner » lifestyles are motivating consumers to prioritize fruits, vegetables, nuts, seeds, grains and botanicals for their diets.
Consumer interest in beauty products with food-based ingredients will remain high.
CATCH & COLOUR
SEASONAL MEANING AND EMOTION GUIDE
Colour forecasting helps us reflect the future state of the world, celebrating both its flaws and beauty. Brands use this wisdom for smarter ways to talk to their customers, to reach their heart, all without saying a word.
To optimize our communication on electronic displays, all colour values are in RGB (Red, Green, Blue) based on the additive colour model of light waves.
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