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EXQUISITE VEGETAL
Theme
Increasing concerns about the environment and youth eco activism.
The desire for healthier and « cleaner » lifestyles are motivating consumers to prioritize fruits, vegetables, nuts, seeds, grains and botanicals for their diets.
Consumer interest in beauty products with food-based ingredients will remain high.
DRIVERS OF FRAGRANCE CONSUMPTION
SCIENCE | PLEASURE | ECO-FRIENDLY | CARE
The politico-economical, social, technological, environmental and legal transformations of our world influence the human consumption. The holistic needs are voluntary simplified to the main fragrance drivers of consumption gathered under the S.P.E.C. pillars of our methodology. The impact of Covid-19 pandemic, the climate emergency and the economic crisis generates perpetual re-invention of our behaviours and forces anticipation.
Science
Pleasure
Eco-Friendly
Care
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