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EXQUISITE VEGETAL
Theme
Increasing concerns about the environment and youth eco activism.
The desire for healthier and « cleaner » lifestyles are motivating consumers to prioritize fruits, vegetables, nuts, seeds, grains and botanicals for their diets.
Consumer interest in beauty products with food-based ingredients will remain high.
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Smelling Flowers
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Confetti Storm
COLLECTIVE motivations
PLEASURE
identity
INDIVIDUAL motivations
Experiences - Sensoriality
Customized Luxury - Premium Bonus (Material/Immaterial)
PLEASURE
identity
COLLECTIVE motivations
Ageless - Self-expressions
Entertainment, Leisure, Mood states, Immersive and sport experiences
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